News: Marketing

17. July 2019 | Events

Brand design, and the influence of the Bauhaus

Lustige Sieben When the architect Walter Gropius founded the "Bauhaus" in Weimar, Germany a hundred years ago, a many-faceted art school arose that has had a strong impact on esthetic perception to more

11. July 2019 | Marketing

Luxe Pack's special edition towards sustainability

Eska Jeans The first event in France for environmentally friendly luxury packaging, Edition Speciale by Luxe Pack counted nearly 1,700 visitors, according to the organizers IDICE. “This 1st edition more

28. June 2019 | Recycling

Leightweight packages for Mexican dairy

Media Crema in Air Aseptic Sweden-based company Ecolean has partnered with Alpura to add aseptic flexible packages to the Mexico-based dairy group's product line. Now, the cooking cream Media Crema is available in more

21. June 2019 | Marketing

Easy beauty in the city

My Blend - City Veil Dr Olivier Courtin has launched City Veil by My Blend in a compact from Texen Beauty Partners. With this product and its application method, the brand wanted to respond to the more

13. June 2019 | Recycling | Innovation

Spouted pouches made from one material

Mono-material spouted pouches Dow and Menshen, manufacturer of caps, closures and single-serve capsules, introduced the new transformative Reverse Spout Sealing Technology. This technology is said to enable the production of more

04. June 2019 | Recycling

New Olive Oil pouch launched

Pouch-up for olive oil Smurfit Kappa has recently launched a new stand-up pouch for olive oil. Part of its Pouch-Up portfolio, the new pouch is available as a 1.5L unit, and weighs 17 times less than its glass counterpart, more

08. May 2019 | Recycling

Video series about plastic packaging started

RPC Video On its website, RPC Group has put together a series of short videos that aim to give a response to some of the frequently asked questions on plastic packaging. With this series, the packaging more

30. April 2019 | Recycling

All it takes is ideas

Seed Phytonutrients When designing packaging, many different aspects must be taken into account. The carbon footprint is one of those factors on which packaging has a big impact. Need examples? Based on a more

29. April 2019 | Marketing

Clear PET bottles for Brazilian milk

Clear PET bottles for Brazilian milk In Brazil, leading dairy brand Letti has adopted transparent one-liter PET bottles for its Lettico A2 fermented milk products. These custom containers, made by global packaging company Amcor, more

24. April 2019 | Recycling

Two winners of Luxe Pack in green awards

Bio+ Vagheggi During Luxe Pack Shanghai this April, two winners of the Luxe Pack in green awards have been awarded. Favini and Nationalpak reportedly convinced the jury with their submissions with regard to more

24. April 2019 | Packaging materials & packs

Rhinestones for a tie

Mon Paris Parfum Floral Packaging and decoration company Seram has redefined the tie concept for Mon Paris Parfum Floral by Yves Saint Laurent. A black muslin ribbon with added rhinestones adorns the collar to which it more

11. April 2019 | Packaging materials & packs | Innovation

First pressed board tray concept for chilled foods

Pressed board trays AR Packaging, by its own account, is first on the market to present a gas tight pressed board tray packaging for chilled foods as a replacement of plastic trays. This solution is said more

10. April 2019 | Recycling

Blueloop drives for circularity

Coffee pack Food and drink packaging company Huhtamaki launched Blueloop, a new range of recyclable flexible packaging made of mono-material PP, PE and paper. According to the manufacturer, these solutions involve innovative polyolefin structures to pack coffee, snacks, more

01. April 2019 | Recycling

Yes to beverage cans made from steel

#lovesteel The World Steel Association (worldsteel) aims to draw the attention of consumers, packaging and beverage manufacturers to steel as a packaging material for beverage cans. Thus, the association launched the global #lovesteel campaign more

18. March 2019 | Packaging materials & packs

Second life for ice cream packs

Die PET-Verpackung wird von Koral für die Flavours of Childhood genannte Produktreihe verwendet Food packaging that is getting a second life after it has been used. This is the core idea oft he circular economy. Bracia Koral, a Polish ice-cream producer, started to design a new packaging solution with more

14. March 2019 | Packaging technology

Turkish packaging company new GPA member

PrintPark in Istanbul/Türkei ist das neueste Mitglied der Global Packaging Alliance (GPA) The new partnership extends the Global Packaging Alliance's reach in the Middle East, one of the most important growing markets. The Turkish packaging more

11. March 2019 | Marketing

A taste of honey given by an easy snap

Easysnap Egyptian honey brand Golverdy by Italian-Turkish Rahmani Group has been awarded with the Gulfood Innovation Award 2019 in the Best Packaging (Design) Impact category. Gulfood is the world’s more

08. March 2019 | Marketing

Healthy snack in metal

Smoothies in a metal bowl Scandinavian smoothie brand Froosh has chosen metal packaging to house its growing family of fruit smoothies. Responding to consumers’ demand for fresh, nutritious snack items readily more

08. March 2019 | Recycling

Red Herring honors German start-up

Uwe D'Agnone, geschäftsführender Gesellschafter der Creapaper GmbH, mit dem Red Herring Top 100 Europe Award More and more alternative packaging solutions are being awarded. The US business magazine Red Herring recently presented the German start-up Creapaper with more

05. March 2019 | Packaging materials & packs

Digital connection for wines and spirits

Connected Bottle: starting point for customer interaction, counterfeit protection and collection of market data The new product from spanish international cap manufacturer Ramondin and tesa scribos, an expert in product digitalisation, is a bottle cap that more

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